When
- Case Study Example
Enterprise Skills
- Creativity & Innovation
- Problem Solving
Who
- Senior Secondary (Year 10-12)
Time
- 5-15 minutes
Resources
- Internet access
This activity is perfect to show students how to innovate in an existing industry.
The owner of G3 Fitness recognised a problem in the personal training industry – not only was it super expensive for clients to purchase multiple personal training sessions each week, but there was always a limit to how many clients a personal trainer could fit in their week.
G3 took the existing personal trainer-style of workouts (training isolated muscle groups) and they turned those workouts into a group fitness circuit.
As a result, individuals could engage in personal trainer-style sessions for a fraction of the price AND personal trainers could have no caps on how many clients they trained each week.
Have students take a look at the G3 Fitness website.
Use G3 Fitness as a case study example of how creativity and innovation doesn’t always mean coming up with something brand new – sometimes it’s about putting a new spin on something that already exists to make it better and/or more accessible.
Can students think of other businesses or organisations that have innovated to make an existing product or service better?
If you had free reign to put a new spin on something in the world of education, what would you do and why?
Want to take this conversation further with like-minded educators?
Join our Enterprising Educators’ Network on Facebook. This is a collaborative space to share, explore, discuss and unpack all things enterprising thinking and future capabilities in education.
Here at Future Anything, we deliver staff professional development, student workshops and in-curriculum programs designed to support schools to deliver future-ready teaching and learning.
Get in touch and tell us a little more your school, and what you’re trying to achieve. We’ll work with you to find the best Future Anything enterprising thinking program to meet the needs of your educators and young people.
